第二部分 阅读理解 (共两节，满分40分)
第一节 (共15小题;每小题2分，满分30分)
阅读下列四篇短文，从每小题后所给的A,B,C,D四个选项中，选出最佳选项。
A
Advertising gives useful information about which products to buy. But modern advertising does more than gives news about products and services. Today’s advertisements, or ads, try to get consumers to buy certain brands. Writers of advertising are so skillful that they can, sometimes persuade a consumer to wear a certain kind of clothing, eat a special kind of cereal, or see a movie. Consumers might never even want a product if they did not see or hear advertisements for it. For example, you probab1y do not need the newest cereal in the supermarket. There are probably many cereal brands on your kitchen shelves. You may not have space on a shelf for another. But if you see ads about a new cereal that is your extra-tasty and has a free prize in the box, you may want it. Advertising must get attention. To be effective, it must be exciting, entertaining, or provide some pleasure. The secret of writing good advertising copy is to offer a good idea as well as a product. The idea is what the ad is really selling. One example is an ad that says eating a certain cereal will make a person do well in sports. That cereal brand may sell better if consumers think it offers strength and energy.
46. What is discussed in this passage? A. The content of modern advertising. B. The skills of modern advertising. C. The results of modern advertising. D. The writing of modern advertising.
47. According to the passage, a good advertisement should ____________. A. be both persuasive and effective B. give people useful information C. show people a product D. show people a new idea of a product
48. From the passage, we know that ___________________ . A. modern advertising has less effect on customers
B. once customers see ads about a new cerea1, they are sure to buy it C. cereal can make people strong D. cereal is a kind of food which is popular among people
49. What can we infer from the passage? A. Customers can easily be persuaded by advertisements. B. Customers should be persuaded by advertisements. C. It’s impossible for customers to buy a product without advertisements. D. Customers buy products according to their demands rather than the advertisements.
B
Do you know how to use a mobile phone without being rude to the people around you?
Talking during a performance irritates (激怒) people. If you are expecting an emergency call, sit near the exit doors and set your phone to vibrate (振动). When your mobile phone vibrates, you can leave quietly and let the others enjoy the performance.
When eating at a restaurant with friends, don’t place your mobile phone on the table. This conveys the message that your phone calls are more important than those around you.
Mobile phones have sensitive microphones that allow you to speak at the volume you would on a regular phone. This enables you to speak quietly so that others won’t hear the details of your conversations. If you are calling from a noisy area, use your hand to direct your voice into the microphone.
Many people believe that they can’t live without their mobile phone. Owning a mobile phone definitely makes life more convenient, but limit your conversations to urgent ones and save the personal calls until you are at home.
50. What should you do when you need to answer a phone call during a performance?
A. Call back after the performance. B. Answer it near the exit door.
C. Talk outside the exit door. D. Speak in a low voice.
51. Putting your mobile phone on a restaurant table may make your friends think_____.
A. you prefer to talk to your friends at the table
B. you value your calls more than your friends
C. you are enjoying the company of your friends
D. you are polite and considerate of your friends
52. When you are calling in a noisy area, you are advised to _____.
A. use a more sensitive microphone B. shout loudly into your microphone
C. go away quietly to continue the phone call D. use your hand to help speak into the phone
53. The author implies that the use of mobile phones in such places as museums should be_____.
A. limited B. expected C. encouraged D. recommended
C
When a rare disease ALD threatened to kill the four-year-old boy Lorenzo, his parents refused to give up hope. Doctors explained that there was no cure for ALD, and that he would probably die within three years. But Lorenzo’s parents set out to prove the doctors wrong.
The parents devoted themselves to keeping their son alive and searching for a cure. But doctors and the families of other ALD patients often refused to take them seriously. They thought the efforts to find a cure were a waste of time, and drug companies weren’t interested in supporting research into such a rare disease.
Finally, the boy’s father organized an international study to test the oil. After ten years of trials, the answer is: the oil keeps ALD children healthy.
54. Doctors said that Lorenzo might die within three years because_____ .
A. they had never treated the disease before B. Lorenzo was too young to be cured
C. no cure had been found for ALD D. ALD was a rare disease
55. The families of other ALD patients thought that _____ .
A. the research for the new cure would cost too much money
B. the efforts of Lorenzo’s parents were a waste of time
C. Lorenzo’s parents would succeed in finding a cure
D. Lorenzo’s oil was a real cure for ALD
56. Scientists and doctors believed that Lorenzo’s Oil_____.
A. was really effective B. was a success story
C. only worked in theory D. would save the boy’s life
57. From the passage we can conclude that_____.
A. doctors remain doubtful of the effectiveness of the cure
B. many ALD patients still refuse to use the oil
C. various cures have been found for ALD
D. the oil really works as a cure for ALD
