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2014年商务英语考试中级口语对话21

来源:考试网   2014-03-12【

  ⅵ、BEC2 Grades

  * one overall grade

  * each skill counts for 25%

  * candidates also receive profile of performance

  * Preliminary: two pass grades

  * Vantage and Advance: three pass grades

  ⅶ、Introduction to BP Preparation Resource

  * vocabulary

  * textbook

  《Pass Cambridge Vantage》

  Teamwork, Entertaining a client, Brand power, New premises, Health and safety, Business travel, Marketing disasters, Going global是BV常考的商务专题。下面以Brand power举例说明:

  1. 掌握商务词汇短语

  E.g. to buy/develop/launch/sell/test/own/stretch/damage a brand

  E.g. brand image/leader/loyalty/name/power/stretching

  2. 掌握相关商务知识

  E.g. Explain why you brought one of the products.

  strong sense of brand loyalty

  reasonable price

  good after-sales service

  reliability of the product

  good and consistent quality

  user-friendly design

  good value for money

  in style

  3. 掌握相关背景知识

  Tesco, J Sainsbury, Asda

  《Working in English》

  * mock exam papers: 9 sets

  ⅷ、Register for BV

  www.neea.edu.cn

  ⅸ、Business Research

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