2014年下半年商务英语中级模拟试题(1)

　　《British companies across the Atlantic》，跨洋英国公司。有一批在本土干的不错的英国公

　　司，雄心勃勃的要在大洋彼岸的美国去大展拳脚，结果遭遇了滑铁卢。文章根据这些公司的

　　经验和教训，说明了去海外开拓市场的注意事项。

　　13题，问英国商人去美国的主要原因是什么。答案是第一段的最后一句话：The ultimate

　　goal is to persuade more Americans that British companies have something to interest them.终极

　　目标是是更多的美国人信服英国公司有可以吸引他们的地方。说的这么婉转动听，其实意思

　　就是：要美国人买他们英国人的产品。答案是A。ultimate goal可以对应于main reason。

　　14题，说在作者的观点里，所推荐的企业(proposed是recommended的意思)不同于

　　上次的一批，原因是什么。答案是第二段的最后的一句：Instead of exclusively promoting the

　　major corporations, this time there is more emphasis on supporting the smaller, more unusual,

　　niche businesses.这次的重点更多的在于支持规模小一些的特色企业，而不是单独促进大公

　　司。也就是说这次和上次的区别在于重点扶植的对象不同。选B：less well-known companies

　　will be better represented。不那么出名的一些公司将得到更好的展现。represented在这里的意

　　思是be present to a particular degree.看一个例句：Abstraction is well represented in this

　　exhibition.

　　15题，问作者认为Carringtons错误的地方在哪。答案是第三段的最后一句：the belief that

　　they could even show some of the great American stores a retailing trick or two was hopelessly

　　over-optimistic.认为自己可以给一些大的美国商店玩一下连锁的戏法，结果杯具了。也就是

　　答案C所说的认为他们强于美国对手。Show some of the great American stores a retailing trick

　　是关键点，理解了这个就好做出答案。

　　16题，问依作者之见，Polly Brown的错误在什么时候发生的。答案在第四段，前面说

　　当这个公司将自己定位于一个特殊的奢侈品牌时，战略似乎是奏效的。但是当管理层决定去

　　攻占中级市场时，成功的果实很快被榨干了。所以答案是B：试图去吸引一个不同类型的消

　　费群体。a different type of customer可以对应于take on the middle market。take on在这里是

　　occupy的意思。

　　17题，问Sarah Scott说英国公司要想在美国成功必须怎么样，答案在第五段。这个人

　　在第五段前面讲了很多英国公司的缺点，比如自以为是。最关键的句子是这么一个：You have

　　to look at what you can bring them that they haven't already got.给他们带来他们现在还没有得

　　到的一些东西。也就是说要填补现有市场上的一些空白。选A。

　　18题，在美国成功取决于什么。答案在第六段。说人们需要有一点个性的东西，而这

　　正好是从事于这个领域的很多公司可以做的。答案选D：建立一个独特商品提供者的名声。

　　unique goods是关键词，可以对应things with some sort of individuality。

　　( )3.We have received your letter of 28 March, ___________ us to modify the previous arrangements for the shipment of the captioned order.

　　A. asked B. to ask 　C. being asked 　　D. asking

　　( )4.In our letter of May 5, we made __________ clear that shipment is to be effected in June.

　　A. you B. them 　C. that 　　D. it

　　( )5.We always deal _______________ payment by sight L/C.

　　A. with　　　　　B. in 　　　C. at 　D. on

　　( )6.This offer is _____________ to your reply reaching us before the 20th of February.

　　A. subjecting B. subject 　C. subjected D to subject

　　( )7.____________ we are appreciating the good quality of your black tea, we regret that your price appears to be on the high side.

　　A. While　 　　　B. When　　 　　　C. However　　　　D. Therefore

　　( )8.We hereby authorize you to ___________ on us at 60 days after sight to the extent of USD20,000.00.

　　A. open　　　　　B. establish　　　　　C. draw 　 D. build

　　( )9.If parties to a contract desire to settle disputes, an arbitration clause is usually made in the contract well before a dispute _____________ .

　　A. rises B. arises C. look 　　D. appear

　　( )10.Some customers requested us to _____________ our price because they considered it

　　too high.

　　A. put down B. get down C. take down 　D. bring down

　　Section B

　　Directions: There are ten blanks in the following letter. You are required to choose the best one from the given four choices marked A, B, C, and D. Then write down the correct answer in the brackets. This section totals 10 points, one point for each blank.

　　Dear Mr. Bush

　　Thank you for your 1 of January 5 for our Beauty Brand Blouses.

　　We are now exporting 2 of various brands, among which Beauty Brand is the most famous. They are in great 3 abroad and our stocks are running 4 quickly. They are popular not only for their novel design, but also for the reasonable prices. We are confident that once you have tried our blouses, you will place repeat orders with us 5 large quantities.

　　As you requested, we are now 6 as follows:

　　Price: US$600 per dozen CIF New York

　　Terms of Payment: By sight L/C to be opened through a bank to be 7 by the Sellers.

　　Shipment: In March 2007.

　　Please note that we do not allow any commission 8 our blouses, but a discount of 5% may be 9 if the quantity is more than 1,000 dozen.

　　The above offer is made without 10 and is subject to our final confirmation.

　　We hope that you will place an order with us at an early date.

　　Sincerely yours

　　( )1. A. request B. enquiry C. acquisition D. requirement

　　( )2. A. blouses B. woman blouses C. woman shirts D. lady shirts

　　( )3. A. need B. want C. require D. demand

　　( )4. A. up B. off C. down D. away

　　( )5.A. at B. for C. in D. with

　　( )6. A. ordering B. offering C. placing D. advising

　　( )7. A. agreed B. approved C. acceptable D. covered

　　( )8. A. on B. in C. of D. at

　　( )9. A. provided B. supplied C. furnished D. granted

　　( )10. A. promise B. duty C. engagement D. onus