商务英语

各地资讯

当前位置:考试网 >> 商务英语 >> BEC高级 >> 模拟试题 >> 2014上半年BEC高级冲刺试题及答案(第九套)

2014上半年BEC高级冲刺试题及答案(第九套)

来源:考试网   2014-05-22【

  口语模拟题及参考答案

  Samples

  1、Customer Relations: how to maintain customer interest in a company’s products

  As is know to all, it is very important for a company to maintain customer interest in their products. I think a company should try every possible way to retain its current customers.

  First, it should always make sure that it provides its customers with quality goods and after-sales service. Second, it should lay enough emphasis on the feedback from its current customers and take prompt action to take care of their needs and demands. Third, if possible it may provide some incentives to its old customers. For example, it can grant a certain discount to them if their purchases reach a certain amount. Apart from all these, a company should design strategies to attract new customers and create transactions with them, to expand their customer base, so to speak. These strategies include product diversification and upgrading.

  All in all, a company should try its utmost to keep its current customers satisfied with its products and services, and at the same time it should stay ahead of the market through product and pricing strategies.

责编:fengyue 评论 纠错

报考指南

报名时间 报名入口 报考条件
考试时间 考试大纲 考试内容
成绩查询 等级划分 成绩评定
合格证书 考试教材 备考指导

更多

  • 会计考试
  • 建筑工程
  • 职业资格
  • 医药考试
  • 外语考试
  • 学历考试