Ⅲ.翻译与仿写
1. However, it would be no use advertising products on radio if the ad relies on visual effects.
翻译：________________________________________________________________________
仿写：我认为继续下去没有用处。
________________________________________________________________________
2. However good an advertisement is, people are unlikely to be persuaded if the product is unsuitable for them.
翻译：________________________________________________________________________
仿写：无论多难我都要解决这一问题。
________________________________________________________________________
3. With so many messages from advertisers filling our daily lives, it is important to understand how advertisements work.
翻译：________________________________________________________________________
仿写：有许多问题要解决，总统的日子会不好过。
________________________________________________________________________
4. Committee members recently appointed me their chairman and have asked me to tell you how much we all appreciate your donation.
翻译：________________________________________________________________________
仿写：我们指定我们的教室为晚会会场。
________________________________________________________________________
5. We consider your offer of help to be a lifesaver for many of these poor children and cannot thank you enough.
翻译：________________________________________________________________________
仿写：你的话使我如释重负。让我怎么感谢你好呢?
________________________________________________________________________
答案 1. 但是如果一则广告要依靠视觉效果，那么它在收音机里播出就毫无意义。
I don't think it's any use going any further.
2. 一则广告无论制作得多好，如果产品不合适，也不可能使人信服。
I will work out the problem, however difficult it is.
3. 我们的日常生活中充满了众多的广告信息，可见了解广告如何发挥作用是很重要的事情。
With many problems to settle, the president will have a hard time.
4. 委员会最近任命我为主席，并让我代为转达我们对您慷慨捐赠的感激之情。
We appointed our classroom as the place for the party.
5. 我们认为您的捐赠对这些穷苦孩子是及时雨，真是不知如何表达我们的感谢。
Your words have taken a burden off my mind. How can I thank you enough?
Ⅳ.语篇填词
An advertisement is a message or an announcement that__1__or influences people.We can know many messages from__2__on buses and__3__，on trains and in train stations and so on.Adverts are not only made or paid for by business，but also by__4__，organizations and__5__that wish to inform or educate the public.
Advertisers must identify their__6__audience and find out the product would__7__their lives.The ad __8__people's desire to fit in and be part of the group.Advertisers must also consider which media are most__9__for their product and which their target group is most likely to see or hear.Would really good advertising persuade you to buy products and services you are not interested in or__10__?
答案 1.informs 2.adverts 3.billboards 4.individuals
5.associations 6.target 7.fit into 8.appeals to 9.appropriate 10.have no use for
