1.
A: Is this the Black House Advertising Agency?
请问您是黑马广告公司吗？
B: Yes, it is. May I help you?
是的，有什么需要帮忙的？
A: I’d like to talk with one of your consultants. I need some suggestions on how to market my product.
我想和你们的顾问谈谈，我需要一些有关如何销售我公司产品的建议。
B: I’m a consultant. First of all, ....................
我就是顾问，首先，您是做那一行的？
A: We are a business suit company. We offer a variety of business suit.
我们是一家西装公司，经营各式各样的西服。
B: Oh! Very good! Have you thought about advertising in newspapers and magazines such as Businessman? You can introduce your products to a special group of readers and attract their attention with eye-caching illustrations photos.
啊！很好！您想过在报纸杂志比如（商人）上刊登广告吗？您可以将您的产品给特定的读者群，而且还可用抢眼的插图吸引读者。
A: I quite agree with you, but it’s said that advertising on radio is cheaper.
我非常同意您的观点，但据说在广
B: I see what you mean. But on one hand, we cannot advertise very long on radio because it is expensive. Time is very limited. On the other hand, people seldom listen to the radio now. Only very established, well-known companies can successfully advertise through radio.
A: And what about television commercials?
B: As we all know, of all the advertising media, TV is the most expensive but it attracts a large number of viewers because combines sound, movement and color together and people can see the real thing.
A: I see. Maybe I should advertise our products in survey shows that people tend to rely more on personal sources for information on advanced products such as computers, and more on magazines for information ordinary products such as clothing and so on.
B: That makes sense. You are certainly targeting specific customers such as businessmen.
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