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2020商务英语初级阅读理解试题(十)

来源:考试网   2020-04-27【

  回答34-45题:

  Marketing Information

  0 Sales and marketing messages are illegal if they falsely advertise prices,

  00 performance capability, quality, or the other product characteristics, or

  1 the buyer in what any way. A Western Canadian electronics firm was convicted

  2 recently of bait-and-switch selling ( selling products with deceptive advertising).

  3 This practice occurs when a company advertises at a very low price on a

  4 product, but the customer has great many difficulty getting the special price.

  5 Rather that, the company attempts to sell the customer a similar but

  6 higher-priced product or offers a rain check that it will not be honored. This

  7 tactic for attracting customers is a form of deceptive marketing. Furthermore,

  8 sellers of services must also be cautious about how the language they use to

  9 describe what they will do. Letters, reports, and proposals that they describe

  10 services to be performed are interpreted as contracts in courts. Sales and

  11 marketing messages must not make claims that cannot be verified, so that

  12 language must not promise more than which intended.

  1 the buyer in what any way. A Western Canadian electronics firm was convicted填写我的答案 参考答案:请参考解析 系统解析:WHAT。in any way为常见搭配,意为“以任何方式”,what为多余词汇,应删去。

  2 recently of bait-and-switch selling ( selling products with deceptive advertising).填写我的答案 参考答案:请参考解析 系统解析:CORRECT。正确。

  3

  This practice occurs when a company advertises at a very low price on a填写我的答案 参考答案:请参考解析 系统解析:AT。此处意为“以较低的价格打广告”,at为多余词汇。advertises a very low price为动宾结构。

  4

  product, but the customer has great many difficulty getting the special price.填写我的答案 参考答案:请参考解析 系统解析:MANY。difficulty为不可数名词,不能用 many修饰。

  5

  Rather that, the company attempts to sell the customer a similar but填写我的答案 参考答案:请参考解析 系统解析:THAT。rather意为“而不是”,是连词,that为多余词汇。

  6

  higher-priced product or offers a rain check that it will not be honored. This填写我的答案 参考答案:请参考解析 系统解析:IT。此处为定语从句,that在从句中做主语,it’为多余词汇,应删去。

  7

  tactic for attracting customers is a form of deceptive marketing. Furthermore,填写我的答案 参考答案:请参考解析 系统解析:CORRECT。正确。

  8

  sellers of services must also be cautious about how the language they use to填写我的答案 参考答案:请参考解析 系统解析:HOW。此处意为“他们对于描述使用的语言很细心”,how为多余词汇,应删去。

  9

  describe what they will do. Letters, reports, and proposals that they describe填写我的答案 参考答案:请参考解析 系统解析:THEY。第二个they应删去,此处为定语从句 that做主语,指代其前的letters,reports等。

  10

  services to be performed are interpreted as contracts in courts. Sales and填写我的答案 参考答案:请参考解析 系统解析:CORRECT。正确。

  11

  marketing messages must not make claims that cannot be verified, so that填写我的答案 参考答案:请参考解析 系统解析:CORRECT。

  12

  language must not promise more than which intended.填写我的答案 参考答案:请参考解析 系统解析:WHICH。which在这里为多余,不做任何成分。

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