tag line (广告产品的)主题句
例: Marketing research helped the company create an appropriate tag line.市场调研帮 助该公司创作了合适的广告主题句。
tailor针对待定目的、对象作修改,使适应(特定需要)
例: A critical concern in going abroad is tailoring the product to the market.进军国际 市场的关键是要使产品适应市场需要。
tailor-made (为各别对象或特定目的)量身定做的,特制的
例:Wc propose only tailor-made solutions.我们提出的完全是符合顾客需要的解决方 法。
take on雇用
例: The factory will be taking on 200 extra workers to complete the new contract,为 了 完成新订合同,该厂另外雇用了 200名工人°
takeover接管,收购,包括三种形式:acquisition (购并)、proxy contest (收购委托 书)和goir^ private (私有化)
例 1: When one company buys a majority of the shares of another, and so gains controlT it has carried out a takeover .当一家公司购买了另一家公司的大部分股臬,井因此处于 控股地位,这家公司便完成了收购。
例 2: Deutsche Bank bought its way into the US with its iakeo-ver of Bankers Trust •德 意志银行通过收购银行家信托公司进入美国市场。
takeovers and mergers收购和兼并,公司购并
例: Most Internet companies will expand through takeovers and mergers .多数网络公司 将通过收购和兼并扩大业务范围。
tangible asset有形资产(如货物、机器、现金)
例:The money raised from his tangible assets just aboui covered his debts.从他的有形 资产所得的款项勉强刚够还消债务c
tangible reward 有形奖励
例: Tangible rewards include pay increases, bonuses, job security, tuition refunds, pro- niDtion^ etc.有形奖励包括加工场、奖金、工作例障、学费报销、晋级等等.
tape透明胶带
例:packaging tape打包胶带
target customer销售对象,R标客户
例:We have a good target customer database, so we will use di red mail, 们拥有完善 的目标客户洛料库,因此可以运月邮寄广告直销法.
target market 目标市场
■ffll: Setting up subsidiaries in oiher couniries can be expensive and risky without a lot of preliminary research into the target market .假如对目标市场缺乏充分的先期调研,在 国外建立子公司很可能投祥多,风险大。
tariff (酒店、饭店、电信等的)价口表,收费表
例; The tariff tells the prices for different moms.收费表上标明 了 不同房间的价格(
task-based team 任务小组
例:Employees now work in task-based teams.如今员工们分任务小组进行工作c,
tax break税务优惠
例:The new tax bill produces a new range of tax breaks .新的税法会产生一系列税务 优惠c
tax inspector税务检査官
例: A tax inspector is a government official who checks that you are paying enough tax. 税务检査官是负责检査企业是否会法纳税的政府官员,
iax point (增值税的)起税日期
例:The tar jxnnt is 12 January 2001.起税日期为 2001 年 1 月 12 日。
tax return纳税屮扌艮,纳税申报单
例I: Everyone lias lo nvike a laj: return .每个人都必须作纳税申报.
例2; My tax re I urn has arrived .我已收到纳税申报表
team rorm 团队行为准则
例: Team norms, the unwritten rules of the Team, commonicatc expcctaticms about hew team members should behave.团队行.为准则是团队不成文的规定,传递者对团队成员 钓行为期望.
team spirit团队精神,集体意识,集体精神
例: Teams with high levels of this t^arn spirit——also called cohesiveness—generally arc more effective in achieving their 即als lhan teams that lack ii.拥有高度团队精神 也
称为凝聚力——的团队.通常能比缺乏这斧精神的团队更有效地完成既定目标,
team work 合作.协作,配合.亦作teamwork
例: Good team wo* among the staff is very important for the success of a company. 员 工间的默契配合是公司成功的关键。
tech and touch技术和技巧
例: Established inslitulions, online upstarts and indcpcndcnl advisors arc al! seeking lhe right balance between "tech and touch that will attract and retain customer relationships. 知名企业、在线新贵以及独立顾问都在寻京“技术和技巧”之间的合理平衡,以求吸 引和稳固客户关系。
technical job技术人员职位
例: For spteiiilisi» ledtnicul jo/w we put an advert in the most suitable trade or technical journal.对专业人员和技术人员职位.我们则选择在对口行业或专业技术杂志上刊登 招聘广告。
technical skills 技术技能
例: Technical skills arc most needed by firsl-line managers and least critical io top-level managers,技术技能对第一线经理最需要,而对高层经理则最无关紧要°
technical support personnel 技术服务人员
telecommunications industry 电信业
例:The past year has been very gcocl foi- the telecom m u n i cat ions industry .电信 业在过 去的一年中生意非常兴陸。
telecommute通讯上班,指不用去办公室而在家里用电脑和其他通讯设备,例如电 话、传真、网络等和办公室连接上班
例:In 1995 Northern Telecom encouraging teleaymmutin^ by providing all the equipment an employee needed to sei up a home office, and installing all the electronic equipment. 1995年北方通讯公司开始鼓励通讯上班,公司为雇员提供建立家•庭办公 室需要的设备,并为他们安装所有的电子设备。
teiecom muter 通讯上班族
4列: Across rhe United States- there are 11 million telecomviuters who work from home at least one day a monthT an increase of 30 per cent from 1996.在美国・如今有 1100 万通 讯上班族.他们每个月至少在家通讯上班一天。
telecommuting 通讯上班(制)
例: Telecfmmiuiing helps those with families spend more time together, it results in less pollution, and it allows employees to work where and when they want to.通讯上班制使 有家庭、有孩子的员工能有更多时间和家人共处,它还可以减少污染,并使员工得以 任意安排其工作时间和地点。
teleconference 电话会议
例;People in different locations can talk to each other in a teleconference -不同地点的人 可以通过电话会议相互交谈
telephone after-sales (通过)电话(逬行的)售后服务
telephony 电话(指通讯方式)
例:Digital technology is rapidly replacing analc^ue in mobile telepltony.在移动电诂方 面,数字技术迅退替代了模拟技术。
teleprompter电视讲话提示板,电子提词机,为电视讲话人或演出者逐行映出语句 的装置°亦作autocue
telesales电话销售法,电话销俸
例:We've increased our telesal^ this year,今年我们的电话销售额增加了。
telesales operator电话销售接线员,电话销售人员
例:Direct Line s motor telesales opera tors handle around 4() 000 incoming calls a day.直 线公司的汽车电话销售接线员每天要处理约4万个夹电。
telesales staff电话销售人员
例:Telesales staff are people trained to deal with cusicmers' calls.电话销售人员经过涪 训,专门负责处理客户来电c
television rating 电视收视率,简称TVR
例:This programme has a television rating of 30% .该电视节目的收视率为 30%。
teleworker采用电子化办公方式的员工,通常在家办公
例:As most of our teleworkers have access to the company network, they tend to communicate electronically.由于大多数采用电子化办公方式的员工都可进入公司网,往往 喜欢采用电子通信的方式相互沟通。
teleworking电子化办公方式,电于办公
例:Teleuuorkin^ is highly encouraged in the company.那家公司特别提倡办公电子化 c
temporary contract 短期合同
tenant租户,租用人
例:The company is leasing some of its property to paying tenants .公司将一部分房产租 给他人使用。
tender 投标
例:Tender will be accepted from any partnership, private company, or consortium .欢 迎任何一家合伙公司、私人企业或财团前来投标,
ten Fs 10 F,指 Fat free (低脂肪);Eractional (小包装);Famous (名气):Foreign (有特色的舶来品);Fresn (新鲜);Fast (快速);Fancy (想象力);Fun (奇趣); Fhness (健美);Fibre (植物纤维)
term insurance (人寿)定期保险(受保人在规定的保险期内死亡承保人才支付保险金)
例; Term insurance is a kind of life assurance for a specific time period. 定期保险是一 种确定期限的人寿保险,
terminal 1 (铁路、公路、航空线等的)终点站
例:The ncwly-buili industrial park is dose to motorway and bus & mil terminals .新建 成的工业园区离高速公路、汽车及火车站都很近".
terminal 2电脑终端(用以输入或输岀信息的部分,通常包括键盘和显示器)
例: I'he bank hasa central mamfrsjiie computer, with terminals in all its branches. 这家 银行有电脑中央处理机,所有支行都有终端:
terminate 终止
例: Within this period, employment may be terminated by ciihcr party provided that at Igt one w<^k'snotice isgivtn in writing,在此期间,任何一方只要在事前至少一周提 供书面通知.聘用即可终止。
termination notice雇佣关系终止通知
terms d employment 雇用条件
例:The European Commercial Bank (ECB) offers attractive terms of er?i^loyr?tenl, a generous salary with a wide range of benefits, and good cr.rcer development opport uni lies. 欧洲商业银行提俱十分诱人的雇用条件.薪水丰厚•福利种类多样,同时有很好的职 业发展机会。
tertiary industry第三产业,服务业
例;Tertiary i nd unifies put on substantial growih during the 1980s, 8()年代第三产业有 稲当大的增长,
testimonial advertising (利用影星、球星等名人来推荐产品的)推荐广告
例:Famous sporis perties often do te^imonial cidverH。” lor manufacturers of sports equipment.著名运动员经常为运动设备制造商做推荐广告c
theatre阶梯式教室
例: Conferences wiil require different room layouts. A room for all partiuipanls with only chairs is called theatre style- If tables arc also provided, 11 is referred to as classroom siy"不同的会议需要不同的室内布局,只为与会者准备椅子的会议室被称做阶梯教室式。带桌子的则被称做普通课堂式“
three K's 脏、难、险的低薪工种,源自日语 kilan&i (diriy), kitsui (lough), kikcn (risky)
tie-in sale 搭卖
例: Tie-in sale refers to the sale erf something desired or scarce on the condition that the bnyer buy something else, often unneeded or of lesser value,所谓搭卖,指的是商家在出 僖某种紧俏商品时,要求顾客同时购买另一件滞销或不太合算的商品。
time-based biffing计时收费,根据用户上网时间收费的联网服务
timekeeper 守时的人,计时员
例: An obsessive timekeeper, she rises at 5.15 a.m. every day and either goes for Long run or to the gym.她恪守作息时间,每天早上5点一刻起床,然后要么去长跑,要么 去健身房活动°
time management时间运用,时间管理(一种充分利用时间.提高工作效率的技能) 例:Il's very important to have good time managernent.运用好时间非常重要 °
tip小费
例: Waiters and waitresses may receive tips from restaurant customers. 餐 馆服 务 员 可 以 从顾客那里获取小费。
toiletries清洁化妆用品公司
例:Two years later they bought Warsaw-based Uroda toiletries .两年后,他们!W 买了 位于华沙的乌若达化妆用品公司。
toiletry清沽化妆用品(如香皂、除臭剂、沽肤霜等)
例: The report says more women are buying themselves jewellery and more men are buying fashion toiletries .调查报吿指出,更多的女性选绎为白己购买珠宝,而大多数男 性则会为自己买时尚清洁化妆用品。
token charge象征性收费
例;Pensioners pay only a token charge on city buses, not the full fare-领取券老金的人 乘坐市内公共汽车仅付象征性费用,不付全费C
toll station 收费站
例:There was a short queue at the toU station .收费站前队伍不长。
tombstone" advertisement “墓碑”式广告(指公司发行股票或债券时在报纸上刊
登的小块简介广告,因其形状似基碑.故名)
例:The prospectus is the principle marketing documcni for an I.P.O., but the underwriter can also prepare so-called ternbstane'' advertuejnents in newspapers and m混azines giving the basics of the offering.徭股说明书是首次公开发行股票的主要营销文件.不 过股票承销商同时还可以在报刊上刊登小块“墓碑”式广告,提供新股的基本情况。
toner (静电复印机的)色粉
例:It1 s necessary to add new toner from time to time.需要经常给复印机添加新的色 粉°
top copy {打字义件的)正本
例:Sign boih copies of the form and reium the top copy.在两份表格上签字,然后将 正本寄回.:.,
top level support (公司)最高层领导的支持
例:Changing to top management (公司)最高管理层 例:General managers require la%c amounts of infonruiiion which they pass on to top fuanagejtient to help them [(〉make decisions.总经理需要获取大量信息传递给公司最高 管理层以助其决策C top-of-thfrrange (同类商品中)最好的,最昂贵的,最豪华的•等于(美)top-<>f- the-line 惻: The winner of the first prize would receive a top-of -the-range /line sporty version of a car. 一等奖获得者将赢得最好的娱乐型小汽车。 top-selling brand 畅销品牌,等于 best-selling brand 例:Our new range of interactive multimedia products, Schoolware, launched in Ute 1997, is now a to]>-selling brand .我们公司1997年推出的互动式多媒体新产品系列 “校园软件L如令已成为畅销品牌° 考试网校课程培训:选择考试网让全体学友见证你的进展!新的商务英语网校培训课程紧贴新题型,助你直击四大专项,24H在线答疑,商务英语轻易掌握!开课三日内不满意无条件退费!商务英语初中高级各项套餐学习班,针对考生量身打造! 统一服务热线:4000-525-585
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